# Intervals brand guidelines

Resources to represent Intervals consistently and accurately

[Download brand assets](https://intervals.run/logo/intervals-brand-assets.zip)

## Logo

The Intervals logo is a stadium track shape — simple, bold, and iconic. It represents the running track where intervals happen.

## Brand Colors

Use these colors when creating graphics or matching brand identity in your content.

### Primary Colors

- Black: `#0A0A0A`
- White: `#FAFAFA`

### Accent Colors

- Dark Gray: `#262626`
- Light Gray: `#E5E5E5`

## Usage

### Do's

- **Brand Name:** Always refer to us as Intervals. Avoid variations like "Intervals Run" or "Intervals App".
- **Clear Space:** Maintain clear space around the logo equal to the height of the track stroke to ensure proper visual breathing room.

### Don't

- Stretch or distort the logo
- Add effects like shadows or gradients
- Use colors other than black/white
- Rotate the logo
- Add elements inside the track

## License

By downloading or using these assets, you agree to a limited, revocable, non-exclusive, non-transferable license. Promotional use (advertising, marketing, or driving commercial benefit) always requires permission.

### Permitted without prior written permission

- **Editorial:** News, reviews, blog posts, podcasts (for identification only)
- **Educational:** Tutorials, guides, presentations (factual, non-promotional)
- **Social media:** Discussing or sharing (no endorsement implication)
- **Linking:** Unmodified logo to link to intervals.run

**All permitted uses must:**

- Be accurate, factual, and non-promotional
- Include clear attribution to Intervals
- Not imply partnership, sponsorship, or endorsement
- Not alter, animate, or modify the Intervals Marks
- Not use the Marks more prominently than your own branding

### Requires prior written permission

- **Promotional/commercial:** Advertising, marketing, sponsorships, paid content, merchandise
- **Branding use:** Product names, logos, app icons, domains, social handles
- **Modified use:** Any alteration, animation, stylization, or derivative
- **Prominent placement:** As a primary or dominant visual element
- **Endorsement:** Any suggestion of Intervals' approval or affiliation

Contact [hello@intervals.run](mailto:hello@intervals.run) for permission requests.

### Protection of the Marks

You may not use the Intervals Marks in any manner that:

- Is confusingly similar to Intervals' branding or track mark
- Dilutes, tarnishes, or harms the goodwill associated with Intervals
- Misrepresents your relationship with Intervals

Full terms in our [Terms of Service](https://intervals.run/terms). Intervals may revoke this license at any time and may require removal of the Marks at its discretion. Failure to enforce this policy does not constitute a waiver of our rights.

Questions about brand usage? [hello@intervals.run](mailto:hello@intervals.run)